In times of crisis, we as a society have to switch to a new reality in a short period of time. Things that seemed self-evident yesterday are in a completely different light today. Going out for a nice dinner and then to the theater, a day of shopping in Amsterdam with your girlfriends, or a group lesson Zumba in your favorite gym is out of the question for the time being.
However, this doesn’t mean we all have to resign ourselves to fate. We have all experienced that a crisis and times of rapid change create threats. But if we accept this new reality (for the time being), learn to understand the situation, and keep thinking from the collective, then times like these also bring many opportunities.
It requires an open mindset and creativity, but those who can adapt most quickly and dare to take action will emerge stronger in time. Business-as-usual is not in it for the time being, but sitting still is going backward. We understand that one sector is hit harder than another and that the impact differs from company to company. This means that there is no one-size-fits-all solution in situations like this. That’s why in this blog we share some examples of companies close to home and further afield that have successfully “rethought” and adapted to the needs of this new reality.